Presenting as a chief strategy officer: A discourse-analytical study of elite subjectivities and vulnerabilities

Do elite strategists always project powerfulness in how they talk about their strategy work? Whilst the discourse literature has often assumed that those occupying senior positions strength negotiate power through discourse, our findings challenge and elaborate this assumption by revealing aspects of vulnerability powerlessness themselves as strategists. Based on 48 around world, extend at intersection subjectivity, work three ways. First, we illuminate surprising some strategists’ discourses themselves, an element goes beyond exclusivity influence embedded current studies. Second, contribute to discursive opening up strategist role itself, showing position contrast a variety ‘others’ traditional hierarchies. Finally, advance understandings competence professional field, illuminating new ways which its competitiveness continuity is manifest.